Archive for category Online

Social media in real life

A couple of days ago I read this story about C&A who found a way to bring Facebook into the real life. Whenever people like an item on their Facebook page, it is transmitted to a digital device embedded in the clothing`s hanger existing in the real store. This made me think of the digital future and how Facebook has been walking in our lives.

Mark Zuckerberg describes his company as a “social utility“. At first I thought he was exaggerating. But what is happening with the C&A store in Brasil makes me wonder whether I have been wrong or not. In the future, it may become a social utility, helping us choose our clothing based on the “intelligence of the crowd” (e.g. the number of likes a clothing item has gotten).

It is well known that one of Zuckerberg`s targets is to make the Facebook id your identity everywhere (see the high amount of sites on which you can log in using your Facebook account). Read the rest of this entry »


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How to hide your Facebook status updates

I am sure that all of you want to hide some Facebook status updates from certain friends. Here is how you can do it when you have already a timeline.

1. On your wall there is a feature called “Activity Log“. Click on it.

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Pinterest: Individual vs Business

There has been some debate going on during my University seminars about Pinterest and how we can use it.

I will make a parenthesis right here. It seems almost like a trend to be on every social media new platform. I am studying Media Production and we are encouraged to make an account on everything: Twitter, Facebook, Google+, Tumblr, Pinterest etc. On one side, it is good, because we have to be up to date with everything. You like it or not, it is an important part of the world we live in, especially if you want to work in an online-related field. On the other side, I find it wrong because instead of being pushed to make a bunch of accounts in order to build “a good online reputation”, we should be taught how to make good use of them. We should be encouraged to find innovative ways to use all these social media tools. And here I go back to my argument about Pinterest.

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What do you love? by Google

Here it is, What do you love?, an apparently not so new service. It was launched last year and it gathers various other services offered by Google. The interface is simple to use, asking us what do we love.

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10 things NOT on my Facebook profile

We (and by “we” I mean “people studying media/ PR) all know the old story: be very careful with your online image; a bad experience can ruin your chances to get your dream job. And it is very true. If I were an employer, I would not hire a person who appears drunk in the majority of pictures or who makes racist remarks on Facebook, for instance.

These are 10 things you will not find on my Facebook profile: Read the rest of this entry »

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Pinterest seems to be on the lips of more and more people. To be honest, it still confuses me a bit. Below you can watch a presentation about this new social platform by Stephen Davies.

Now lets take a look at what others do with it. Read the rest of this entry »

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